Tag Archives: legal marketing
0 COMMENTS | Posted in Business Development, Differentiation, marketing, Social Media
by Kelly Lucas, marketing and social media manager
At this point, I’d be willing to bet most readers have heard of Blue Ocean Strategy. Now, whether or not you actually know what it is, that’s a different story. Blue Ocean Strategy (BOS) is business theory …. more >
1 COMMENTS | Posted in marketing, Social Media
by Kelly Lucas, marketing and social media manager
Last week, Atlanta was the site of the inaugural Digital Summit. The event played host to digital enthusiasts of all levels, such as bloggers, execs and marketers looking to hone their online skills, as well as …. more >
2 COMMENTS | Posted in marketing
Being the sole right brain in a sea of left brains is challenging, but this is just the situation in which many accounting and legal marketing people find themselves. It is very common that all marketing functions are handled by one person at firms; …. more >
