BBR Marketing

Same Goal, Different Results

 
by Sarah Warlick, copywriter and editor
Your firm’s marketing style makes a real difference in the way your audience thinks about you. Marketing techniques may share a goal, but their effects on your audience vary based on your choice to use an inbound or outbound approach. Both …. more >

Niche Marketing Blog “Marketing Ideas for CPAs” Celebrates Its First Anniversary

 
February 6, 2013 – Atlanta, GA – Marketing Ideas for CPAs, a marketing blog focused on the accounting industry, is celebrating its first anniversary. A creation of bbr marketing, this site was created to provide tips, analyze trends and share ideas to help …. more >

Outside Validation Feels Great!

 
by Sarah Warlick, writer and copy editor
At bbr marketing, we spend a good deal of time talking about ways to make your company website a fun and useful place to visit for your clients and the rest of the browsing community.
We offer suggestions of …. more >

Lessons in Content Marketing from…The Daily Show?

 
by Sarah Warlick, writer and copy editor
It’s not a professional services firm, but the strategies the show employed to become so successful translate directly to good marketing advice for your firm.

As an award-winning comedy/news program, The Daily Show created an unusual niche.It’s been incredibly successful …. more >

Combine Marketing Strategies to See the Best Results

 
by Sarah Warlick, copy editor
New research proves the point – when marketers use social media in combination with email campaigns, they achieve a more powerful response.
It seems like common sense and now VerticalResponse has done the research to prove it. more >