Category Archives: Websites
0 COMMENTS | Posted in marketing, Websites
by Sarah Warlick, copywriter and editor
Your firm’s marketing style makes a real difference in the way your audience thinks about you. Marketing techniques may share a goal, but their effects on your audience vary based on your choice to use an inbound or outbound approach. Both …. more >
1 COMMENTS | Posted in Business Development, Client satisfaction, client service, Websites
Originally published in Accounting Today on February 6, 2013
by Sarah Warlick, copywriter and editor
Don’t rely on SEO to do things it can’t. The best search optimization in the world won’t help if your business isn’t ready to welcome the potential clients it attracts.
Many firms …. more >
0 COMMENTS | Posted in Websites
by Sarah Warlick, writer and copy editor
A recent study shows what we see every day: the internet has changed the way people search for service providers. Last fall The Research Intelligence Group (TRIG) performed a study examining the methods consumers chose to seek an attorney. …. more >
0 COMMENTS | Posted in marketing, Websites, Writing
Originally published in AccountingToday on October 11, 2012 (with slight revisions)
by Bonnie Buol Ruszczyk, president
We spend our days (and some nights and weekends) helping our professional services clients communicate what they do, who they serve and most importantly, how they are different. We do …. more >
0 COMMENTS | Posted in Websites
by Sarah Warlick, writer and copy editor
At bbr marketing, we spend a good deal of time talking about ways to make your company website a fun and useful place to visit for your clients and the rest of the browsing community.
We offer suggestions of …. more >
0 COMMENTS | Posted in Branding, Communication, marketing, Networking, Social Media, Websites
by Kelly Googe Lucas, marketing and social media manager
This past week I attended the second annual Digital Summit here in Atlanta. The event played host to nerds professionals of all types and offered workshops and panels that touched on the latest and greatest …. more >
