BBR Marketing

Is an hour’s work really an hour’s pay?

 
I had the pleasure of meeting Paul when I spoke at the Thriving Firm Conference in San Diego in October. I was impressed with what he is doing at his firm and asked him to write a guest post for our blog. Enjoy!
by Paul …. more >

Close the Deal with a Great Bio

 
Who are your favorite vendors and business partners? Are they the ones with the best professional pedigrees and impressive lists of degrees and designations? Or are they the ones with whom you enjoy working, who have your best interests at heart while at the same …. more >

How to Become a High Growth Professional Services Firm

 
Hinge Marketing recently reached out to us on Twitter, and I’ve enjoyed getting to know them in the last few weeks. I was interested in the research they had done with professional service firms, so agreed to have them guest post on the BBR Marketing …. more >

Getting the Most from LinkedIn Groups

 
LinkedIn Groups can be a great way for you to expand your reach and meet others in your industry, referral sources and potential clients. Below I outline some tips that you may find useful.

JOINING

Look for groups in the industry you are trying to reach. …. more >

Accounting Firm Client Satisfaction Ratings Are Declining. What’s a Firm To Do?

 
I shy away from straight up selling in this blog, since few will want to read it, and it’s not all that fun to write either. But I couldn’t resist this opportunity.
Rick Telberg (@CPA_Trendlines) wrote an article for CPA Trendlines today entitled Client …. more >

Social Media Policies Can Help Protect Firm And Prevent Damage

 
by Bonnie Buol Ruszczyk, BBR Marketing
Originally published in Public Accounting Report, Vol. XXXV, No. 7
New media frontier requires strategic planning and execution.
The social media phenomenon is a new, but inescapable, reality of contemporary culture. It’s hip and casual and trendy.
But it’s also immensely powerful, which …. more >