0 COMMENTS | Posted in marketing, Social Media
by Kelly Lucas, marketing and social media manager
On Twitter, you may have noticed a little orange box with an arrow next to some accounts and tweets. This indicates that a particular item is a promoted trend, tweet or account. Since the inception of advertising …. more >
0 COMMENTS | Posted in marketing
by Bonnie Buol Ruszczyk, president
I had lunch last week with a colleague who works at a well-respected accounting firm in Atlanta. We get together every six months or so just to check in, catch up and share ideas. She is always winning “Best of” awards …. more >
0 COMMENTS | Posted in marketing, Social Media
by Kelly Lucas, marketing and social media manager
The latest craze in the social media world is the by-invitation-only site Pinterest. While the company has been around for almost two years, it’s just recently gained a lot of traction, growing by an amazing …. more >
0 COMMENTS | Posted in Business Development, Differentiation, marketing, Social Media
by Kelly Lucas, marketing and social media manager
At this point, I’d be willing to bet most readers have heard of Blue Ocean Strategy. Now, whether or not you actually know what it is, that’s a different story. Blue Ocean Strategy (BOS) is business theory …. more >
1 COMMENTS | Posted in client service, Communication, marketing, Social Media
by Kelly Lucas, marketing and social media manager
I love to play around on Twitter and will often join in when there’s an interesting hashtag trending. Recently I saw one for #11thcommandment. The best tweet from this campaign was from @orangejulius317: “thoust moveth thine …. more >
3 COMMENTS | Posted in Business Development, Communication, marketing
by Bonnie Buol Ruszczyk, president
I recently attended a National Association of Women Business Owners (NAWBO) luncheon. I used to be a board member of the Atlanta group, and truly enjoy the programs they sponsor and the members I meet at these meetings. This …. more >
