Dec
12
2014

Another Nip/Tuck for LinkedIn

0 COMMENTS | Posted in Social Media

 
by Kelly Lucas, client marketing director
LinkedIn has just announced on its blog that it will be rolling out a new set of updates for users to enjoy. As this is only the latest of several updates to features and functionality in the past …. more >

Dec
11
2014

Overused Buzzwords: Kill Them with Fire

0 COMMENTS | Posted in Communication, Writing

 
by Kelly Lucas, client marketing director
We’ve discussed before on our blog the overdone and overtired business jargon and buzzwords that should really just die already. We did it here, and here, oh, and here, and then there’s more >

Dec
1
2014

How to Find Your Firm’s Voice on Social Media

0 COMMENTS | Posted in Communication, Social Media

 
by Sarah Warlick, content director
Understanding the technical requirements for publishing an update on your social media profiles is an important step to using the platforms. Unfortunately, it’s not the only hurdle users face in their quest to help their firms with this powerful …. more >

Nov
19
2014

Wordsmith Party Time! Here Are the 2014 Words of the Year

1 COMMENTS | Posted in Communication, Writing

 
by Sarah Warlick, content director
Word nerds around the world are reveling in the revelations, vociferating their approval or beginning their well-reasoned rebuttals. The most exciting time of the year is finally at hand: the Words of the Year are here! 
This annual season of …. more >

Nov
13
2014

It’s Time to Spruce Up Your Firm’s Website

0 COMMENTS | Posted in Websites

Bonnie recently created a video for the Client Knowledge Center on how CPA firms can improve their websites and turn them into true business development tools. You can watch it here. We’d love your feedback and feel free to share as well!

Oct
22
2014

The Dangers of Stock Photography Part II

1 COMMENTS | Posted in Communication, Websites

 
by Sarah Warlick, content director
If your office looked like this you’d be in modeling, not professional services.
Recently we posted about the importance of using real pictures that reflect the truth about your firm and its people. The main point we tried to make …. more >