Sep
19
2014

Give Marketing the Respect It Deserves

0 COMMENTS | Posted in marketing

 
by Sarah Warlick, content director
Creating a Chief Growth Officer or Chief Marketing Officer position is the trend among larger professional services firms today. It’s a good idea for yours, too.
Take Bates seriously!
The C-Suite marketing chief isn’t a brand new concept but it is one that’s …. more >

Aug
20
2014

We Need Your Help…and Scarves

0 COMMENTS | Posted in Communication


We are big believers in giving back to the community, so this month we are helping our friend Faye Sykes gather scarves and jewelry for Dress for Success. For those who may not be familiar with the organization, the mission …. more >

Jul
25
2014

The Orange Jumpsuit as Fashion Statement

0 COMMENTS | Posted in marketing

by Sarah Warlick, content director
Love Orange Is the New Black? So does everyone else. What makes it so powerful? 
Photo credit: Netflix.com
Netflix hasn’t traditionally been the go-to source for the hottest original content of the season, but it’s had a couple of powerful successes now. …. more >

Jul
17
2014

Newsle Acquired by LinkedIn

1 COMMENTS | Posted in Networking, Social Media

 
by Shauna McCullough-Hightower, marketing and project coordinator
A while back we wrote a blog post about Newsle, the platform that alerts you to the latest news about your social media connections. This handy-dandy platform creates a great opportunity to stay on …. more >

Jul
15
2014

Word Nerds Rejoice! Weird Al Wrote A Song For Us

1 COMMENTS | Posted in Communication, Writing

 
by Kelly Lucas, client marketing director
I’ve always been a fan of Weird Al Yankovic. The dude is just plain funny and has quite a way with words. Which, as he points out in his new song “Word Crimes” (a …. more >

Jul
10
2014

Marketing Lessons from the Pallas Cat

1 COMMENTS | Posted in Communication, marketing, Writing

 
by Kelly Lucas, client marketing director
When trying to come up with content to create or share, often people try to think of ground-breaking, earth-shattering or mind-blowing content that will educate the masses and stimulate intellectual conversations. And that’s a good thing. You want the majority …. more >